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is China’s largest online dating website. The company allows users to post profiles for free and charges an initial messaging fee and a periodic subscription fee.The company’s online services division generated million in 2011. Spark Networks offers online desktop and mobile dating websites. The company offers free membership but requires a subscription fee to message other users.The company generated approximately million from online dating services in 2012. Friend Finder’s adult dating and social networking division is a provider of online dating, social networking and online personals services for different cultural, ethnic and interest-based groups.In order to communicate with other members and view full profiles, clients must pay a subscription fee.This transaction had the following characteristics: This information is from only one transaction and as such should not be used without further analysis.As with selecting publicly traded guideline companies, care should be given to select private transactions that share similarities with the subject company.The top four publicly traded companies with online dating operations, ranked by market capitalization, are: The price to earnings ratios of these companies range from 17.32 to 24.15. As a whole, publicly traded companies in the internet information provider industry have a price to earnings ratio of 25.5. Inter Active Corp.’s Match division provides subscription-based and ad-supported online personals through branded websites.The company’s branded offerings include Match.com, Chemistry.com, Our Time.com, Black People and Ok
The division generated over 3 million in 2012. Jiayuan is an online dating company based in China.The company generated approximately 7 million from adult dating and social networking platforms in 2012. Availability of Private Purchase Transactions In addition to public companies, data regarding privately held companies can also provide a useful benchmark when valuing an online dating company.